FREE "Advanced Thinking"  Business Tips

Showing category "Marketing" (Show all posts)

Why won't you talk to me?

Posted by The Blog Administrator on Friday, April 26, 2013, In : Marketing 

In this latest article we share practical (or shall we say “advanced thinking”) tips on how you can win more business from your gold mine: existing customers. 

If you are not yet in business, don’t worry; read on, the stuff will work for you soon or you should be including these tips in your marketing strategy.

First a little honesty..... the Free tips we are giving in this article actually cost us a bit of money...

To read the article please click here.


...
Continue reading ...
 

A Sales trainer of the year's tips on selling more

Posted by The Blog Administrator on Thursday, December 6, 2012, In : Marketing 
Andy Bounds won "Britain's Sales Trainer of the Year" award in 2009 and he is the author of the best selling book, "The Jelly Effect". I have attended two of his courses and they are transformational. Below are some of his tips on how to sell more and communicate more effectively.

1. Communication is only effective if it achieves the do, If there is no call to action, customers won’t act. e.g call us now, click this link etc.

2. In writing a proposal, think of two things from the client's pe...
Continue reading ...
 

Need success? Start with your website portraying an image of success

Posted by The Blog Administrator on Tuesday, November 20, 2012, In : Marketing 

In American Beauty the 1999 Oscar winning movie featuring Kevin Spacey, one of the characters had a memorable mantra “In order to be successful, one must portray an image of success at all times”. This is true in almost all aspects of doing business.

A doctor dresses and carries on like a doctor, and so is trusted to treat disease.

 A lawyer dresses and carries on like a lawyer and so is trusted to litigate for their client successfully.

Their image and the way they are perceived th...


Continue reading ...
 

The fortune in the follow up

Posted by The Blog Administrator on Saturday, October 20, 2012, In : Marketing 
Any seasoned sales person will tell you that the average person buys a product or service after 4 objections! Some even say customers only buy after 7 objections!
Let me paraphrase that, the customer will typically buy after you reach out to them between 4 and 7 times. We are going through a global slowdown and therefore customers are increasingly more careful about how they spend. It therefore means you need to reach out to them more than once.Some clever ways include online adverts that "fo...
Continue reading ...
 

20 proven strategies to double the number of customers in your business

Posted by The Blog Administrator on Friday, September 28, 2012, In : Marketing 
Extracted from teleconference call with Chris Cardell, one of the world's leading marketing experts

  1. Re-activate Past Leads-People who have expressed interest but not bought
  2. Test Direct Mail-Takes you direct to people’s homes and offices
  3. Have at least a 7 Step Sales Process –You need on average 7 points of contact with potential customers before a sale is made.
  4. Follow up enquiries with a telephone call 
  5. Establish your customers' needs   What do they want?-Find out their needs and how you can m...

Continue reading ...
 
 
"Inachee" and "Inachee for business" are brand names that belong to Inachee Limited a company incorporated in England and Wales. No: 08117725. In Uganda, they are used, with permission.  www.inachee.com

Regular tips? Subscribe to "advanced thinking"newsletter

Click here to subscribe to advanced thinking

Advanced thinking is the future.

The newsletter is sent regularly. It provides tips on marketing, corporate governance, accounting, entrepreneurship and best practice on successfully starting, running and growing your business.


P.S On subscription you get a FREE e-book gift. 


Why these "1 minute management" tips?


We are passionate about helping businesses in Uganda (whether starting out, growing or expanding) to succeed.

We believe in sharing our experience to develop the entrepreneurial spirit in Uganda.

We are an ethical thought leadership firm providing advisory for business strategy.

Book on Business Success in Uganda
Principal, Dickson E Wasake has written a book on 10 practical principles and lessons for achieving business success in Uganda. Preview the book here.